Collect a customer testimonial in person

Conversion Optimization, Reputation Management, Social Proof, Testimonials

12 Signs It’s Time to Request a Client Testimonial

Developing a collection of outstanding client testimonials means not only delivering a great experience, but also knowing how and when to ask your client for their thoughts. If you ask too soon, they might not be ready, but if you delay too long it might be too late. Look for one or more of these… Continue reading
Video Marketing Trends

Conversion Optimization, Video Marketing

11 Low Budget Video Production Secrets To Boost Your Video Strategy 

Videos get 41% more clicks than text, and drive more engagement. On social media, videos are the most shared type of posts. Many businesses without videographers or high-quality cameras see this is a problem. How do you use these video trends on a low budget? We compiled 11 low budget video production secrets to help… Continue reading
Launch a product with Video Testimonials

Conversion Optimization, Testimonials, Video Marketing

How To Launch A Product With Video Testimonials

You have a great idea. You’re ready to show it to the world. But first you need to know how to launch a product and get the attention you deserve. No matter how useful or enjoyable your new product may be, it starts out with no reputation, credibility, or attention. It’s up to you and… Continue reading
Online Video Marketing 2018

Conversion Optimization, Video Marketing

9 Easy Habits to Improve Your Online Video Marketing in 2018

In a recent survey, 81% of businesses say they’re using online video marketing in 2018, up from 63% in 2017. With consumers watching more videos every day and more platforms encouraging video advertising, video is set to change the marketing landscape. If you’re ready to start or improve your online video marketing in 2018, these… Continue reading
Video Case Study Examples

Conversion Optimization, Social Proof, Video Marketing

How To Create Powerful Case Study Videos That Convert Leads

In many consumers’ lives today, time is the most valuable resource. With so much content competing for customers’ precious time every day, it’s harder and harder to get noticed. Demonstrations aren’t enough; videos must show what consumers gain and prove it. Case study videos do exactly that. We’ll show you how to create powerful case… Continue reading
Testimonials in your video marketing strategy

Conversion Optimization, Testimonials, Video Marketing

5 Ways To Use Testimonials In Your Video Marketing Strategy

With videos getting more clicks, watches, and conversions than any other type of media, video has become an essential part of your marketing strategy. Whether you already have a video marketing strategy or you’re just getting started, video testimonials can make your strategy more interesting and more trustworthy. If you already have video testimonials, you’re… Continue reading
Close more sales with testimonials

Conversion Optimization, Reputation Management, Social Proof

7 Ways to Use Testimonials to Close More Sales

Customer testimonials are among the most effective ways to reach new customers. When an existing customer says something, prospective customers have no reason to doubt them. While reviews and testimonials help in advertising and marketing, how do you use testimonials in sales? Try out these 7 ways to use testimonials to close sales and improve… Continue reading
Reduce the Bounce Rate of your testimonial page

Conversion Optimization, Testimonials

Tips to Reduce the Bounce Rate Of Your Testimonials Page

Is your testimonials page useful? Do visitors like it? How can you tell? Bounce rate. Bounce rate essentially measures site exits without actions. If a user visits a page, doesn’t click anything else, and then leaves, they bounce. If, say, 7 out of every 10 users do this on your testimonials page, the testimonials page… Continue reading
Generate leads with video testimonials

Conversion Optimization, Video Marketing

How to Generate Leads With Video Content

Video content is extremely engaging and can improve the time that potential leads are on your website. But many times the interaction with potential leads stops there. To take advantage of the traffic that is influenced by your website’s video content you need to make strategic changes to the surrounding content to generate leads.
Collect quality customer testimonials

Conversion Optimization, Testimonials

4 Foolproof Ways to Collect Quality Customer Testimonials

It can be difficult to know the right moment to ask your customers for a testimonial. Far too often companies miss the best opportunities to connect with their customers and receive a testimonial. That’s why it’s important to be aware of the right timing to collect quality customer testimonials from your unique customer base. These 4 methods… Continue reading
Killer video marketing strategy

Conversion Optimization, Video Marketing

The Anatomy of a Killer Video Marketing Strategy

Video content is the most valuable content you can create to influence your audience. It is believed that by 2019, 80% of content online will be video. To start creating a robust feed of video content, you need to set up a killer video marketing strategy. This strategy will allow you to discover what kind… Continue reading