Trusted Housitters Moments and Memories Boast Testimonial Campaign

Conversion Optimization, Social Proof, Testimonials, Video Marketing

Case Study: How Trusted Housesitters Collected Over 2,000 Boast Customer Testimonials Using a Contest

Sharing economy websites—platforms that facilitate lending, buying, and selling goods or services from individuals online—have revolutionized a number of industries from travel to education, even childcare, food and beauty services. Trust in these peer-to-peer marketplaces is the currency second only to currency itself. Dealing with two of the most cherished things in many of our… Continue reading
Customer Case Study

Conversion Optimization, Testimonials, Video Marketing

15 Case Study Best Practices To Win New Customers in 2018

Case studies are one of the most effective ways to inspire customer confidence and boost conversions. Done correctly, a case study can be a huge asset to your business, and can help you win hundreds of new customers each year. As you prepare your case studies in 2018, keep these 15 case study best practices… Continue reading
Video Marketing Trends

Conversion Optimization, Video Marketing

11 Low Budget Video Production Secrets To Boost Your Video Strategy 

Videos get 41% more clicks than text, and drive more engagement. On social media, videos are the most shared type of posts. Many businesses without videographers or high-quality cameras see this is a problem. How do you use these video trends on a low budget? We compiled 11 low budget video production secrets to help… Continue reading
Launch a product with Video Testimonials

Conversion Optimization, Testimonials, Video Marketing

How To Launch A Product With Video Testimonials

You have a great idea. You’re ready to show it to the world. But first you need to know how to launch a product and get the attention you deserve. No matter how useful or enjoyable your new product may be, it starts out with no reputation, credibility, or attention. It’s up to you and… Continue reading
Video Marketing Trends

Video Marketing

6 Must-Know Video Marketing Trends in 2018

Users watched almost 5 billion YouTube ads every day two years ago. Those numbers have only grown and marketers have taken notice of the power of video. 2018 is set to be a big year in video marketing, with a few noticeable trends and big changes on the horizon. Whether you want to start or… Continue reading
Online Video Marketing 2018

Conversion Optimization, Video Marketing

9 Easy Habits to Improve Your Online Video Marketing in 2018

In a recent survey, 81% of businesses say they’re using online video marketing in 2018, up from 63% in 2017. With consumers watching more videos every day and more platforms encouraging video advertising, video is set to change the marketing landscape. If you’re ready to start or improve your online video marketing in 2018, these… Continue reading
Video Case Study Examples

Conversion Optimization, Social Proof, Video Marketing

How To Create Powerful Case Study Videos That Convert Leads

In many consumers’ lives today, time is the most valuable resource. With so much content competing for customers’ precious time every day, it’s harder and harder to get noticed. Demonstrations aren’t enough; videos must show what consumers gain and prove it. Case study videos do exactly that. We’ll show you how to create powerful case… Continue reading
Testimonials in your video marketing strategy

Conversion Optimization, Testimonials, Video Marketing

5 Ways To Use Testimonials In Your Video Marketing Strategy

With videos getting more clicks, watches, and conversions than any other type of media, video has become an essential part of your marketing strategy. Whether you already have a video marketing strategy or you’re just getting started, video testimonials can make your strategy more interesting and more trustworthy. If you already have video testimonials, you’re… Continue reading
Collect a customer testimonial in person

Testimonials, Video Marketing

4 Ways to Make Your Customers More Comfortable Submitting Video Testimonials

When requesting video testimonials from your customers it’s important to make them feel as prepared and comfortable as possible. Many times people are apprehensive to see themselves on video. This causes them to forego leaving a video testimonial all together, even if they’ve had a great experience with your company. In order to create a… Continue reading
Generate leads with video testimonials

Conversion Optimization, Video Marketing

How to Generate Leads With Video Content

Video content is extremely engaging and can improve the time that potential leads are on your website. But many times the interaction with potential leads stops there. To take advantage of the traffic that is influenced by your website’s video content you need to make strategic changes to the surrounding content to generate leads.
Employee Tesitmonials

Reputation Management, Video Marketing

Employee Video Testimonials: The Key to Showing Company Culture

One of the best ways to connect with potential customers is to showcase company culture. Posting authentic content on your social media pages and website allows potential customers to get a more genuine picture of your company. Customers are more likely to connect with your brand if they feel like they can relate to your… Continue reading