how to ask for reviews

online reviews, Reputation Management

How to Ask for a Review: 19 Strategies (With Templates!)

Reading online reviews is the fastest way for customers to find out what a business is like and whether it’s right for the customer or not. If you don’t have online reviews, you’re missing out on a large part of your audience. The question then is how to ask for a review. Most people don’t… Continue reading
how to get google reviews

online reviews, Reputation Management, Social Proof

How to Get Google Reviews: 8 Strategies for Business Owners

Online reviews are an increasingly important part of all types of businesses, from hospitality business to professional services, brick-and-mortar stores to online retail, and everything in between. Millions of potential customers look to Google reviews each day to decide where to shop, eat, vacation, and find the services that they need. Not having Google reviews,… Continue reading
customer reviews are important

online reviews, Reputation Management

Why Are Online Reviews Important?

Online reviews are important to your business, and only becoming more important as time goes on. According to a study by Search Engine Land, reviews on Google alone show impressive numbers; “From 2013 to 2014, the number of [Google reviews] grew by 80 percent. The next year it grew by 114 percent, and from 2015… Continue reading
online review statistics

online reviews, Reputation Management, Social Proof

2018 Online Review Statistics You Need to Know

Online reviews have become an essential part of not only ecommerce, but buyer behavior in general. Before visiting a restaurant, booking a hotel, or even seeing a doctor or buying a car, consumers want to know about other consumers’ experiences. While the use of online reviews varies across industries and across different review sites, these… Continue reading
testimonial software

Conversion Optimization, Reputation Management, Social Proof

8 Essential Features for Testimonial Software

The right testimonial software can help you gather more online testimonials, and improve your business’s reputation without demanding hours of your time. To help you save time and manage your reviews, there are a few essential features that your testimonial software should have. Your software should help you not only display testimonials in an attractive… Continue reading

Reputation Management, Social Proof, Testimonials

How to Ask for a Google Review: 11 Proven Techniques to Use

Setting up a Google Business account is a great tactic to boost your search engine optimization and build brand recognition and loyalty. Google makes it easy for people to leave reviews, and these reviews will show up with your Google Business listing. To build a strong reputation online, you need to know how to ask… Continue reading
responses to negative reviews

Reputation Management

4 Examples of Responses to Negative Reviews We Love

Not every customer is going to have an excellent experience with your business. Hopefully, it doesn’t spiral out of control and result in a negative online review, but in some cases, people will take to the internet to extinguish their frustration. Negative reviews can be turned positive if you leverage them to build rapport for… Continue reading
video testimonials in book marketing

Reputation Management, Social Proof, Testimonials

Case Study: Seth Godin Uses Video Testimonials to Build Social Proof in Book Marketing

People look to other people when they need an opinion on a product or service online. If they cannot physically see or experience it, they probably need some additional proof it’s worth the purchase. This is also true in book marketing. That’s where a strong testimonial collection strategy comes in. Seth Godin, author, teacher, entrepreneur… Continue reading
measure customer satisfaction

Reputation Management

How to Measure Customer Satisfaction for Small Businesses

Customer satisfaction metrics are a good way to measure the health of your business, and detect and fix problems. If you’re a small business owner, you may measure customer satisfaction on a daily basis by how you interact with customers. But if you’re looking for something more measurable and specific, or if you don’t interact… Continue reading
UniKey banner

Reputation Management, Testimonials

Case Study: Uni Key Health Sees Success with Incentive Backed Testimonial Campaign

Requesting testimonials from customers can feel like asking for compliments, which can be awkward and uncomfortable. But with the right strategy set in place, it doesn’t have to feel this way to you or your customers. A great way to make this conversation more natural is to meet your customer halfway by offering an incentive… Continue reading
improve reputation in real estate

Reputation Management

5 Ways to Improve Online Reputation for Real Estate Agents

Buying a home is one of the largest investments people make in life. For this reason, when selecting a real estate agent, people choose carefully. They want someone who helps people find their dream home or property. In 2019, the internet is the top avenue for finding the best real estate agent. You need to… Continue reading