Category: Testimonials

High-quality testimonials show your business’s value, inspire trust, and give your business authority. But gathering testimonials that sound sincere while also highlighting your businesses can be tough. The right testimonial questions can shape the narrative and tell the customer’s story as well as your own. Use these 26 testimonial questions to help you and your…

You’ve nailed down getting visitors to your site, but how do you convert them into leads or customers? One way is to include testimonials on your website. Testimonials are a form of social proof that consumers look for to learn more about your product or service. In this blog, we’ll discuss the importance of testimonials…

You know testimonials can make a big impact on influencing prospects to do business with you. But knowing how to ask for a testimonial isn’t always so simple. That’s why we created this guide—to arm you with the information and tools you need to effectively ask your customers for testimonials and generate a compelling collection…

Customer testimonials are one of the most powerful instruments you can have in your marketing toolbox. Why? Because they’re vital to growing your business by increasing your leads. Nine out of ten people trust what a customer says about a business more than what it says about itself. In this blog, we’ll dive into the…

Launching a product or starting a business is hard. You’ve spent time and money to make something great, but no one is paying attention. You need to get noticed, so you find yourself in a gray area, asking; Are paid or fake testimonials illegal? How illegal are they? Will I get caught? You’re certainly not…

Testimonials give customers confidence in your product. They can resolve a customer’s primary concerns, make them feel good about contacting you, and solidify their decision to buy. What your testimonials do for your business depends mainly on how they’re presented. We’ve updated this blog post in 2021 to include nine testimonial templates and examples, how…

Since 2016, video marketing has seen exponential growth. Marketers are finding creative and unique ways to incorporate videos into their strategies. One way to use video is with customer testimonials. Testimonial videos come in many forms and can vary in how much they cost to make. In this blog, we’ll take a look at what…

You’ve asked a number of customers to submit testimonials or reviews of your business, but you’ve received few responses. What can you do if your customers don’t respond to your testimonial or review request? This can be a challenging situation, but there are a few things that you can do. What to Do if Customers…

The best marketing content comes from satisfied customers. Why? Because people trust what other people have to say about a product or service, even if they’re a stranger. This means customer reviews and testimonials are crucial to include in your marketing strategy. When it comes to testimonials, videos perform best as they help consumers visualize…