Category: User Generated Content (UGC)

Most of America is now on a social media platform, including your customers. If you’ve tried to fit social media into your strategy before, but you weren’t sure how to get value from it, 2021 is a great year to start with an active social media plan. We wrote this 2021 beginner’s guide and social… Continue reading →

Consumer’s trust each other more than they trust brands, in fact in one survey conducted, 63% of respondents said they trust photos taken by customers more than those taken by a manufacturer or seller. This makes user generated content—videos, photos or comments from your customers—even more valuable. Millennials produce and respond to user generated  content examples… Continue reading →