19 Mar 2015
by boast-admin-user

The Importance of Testimonials for Restaurants


When you’re on the lookout for a new place to eat, what’s the best way to find a great restaurant? Ask someone who’s been there, of course. If you don’t have someone to personally ask, then you can always turn to online reviews.

It’s no secret people are highly influenced by peer reviews, especially when it comes to dining out. Even if we’re not eating at a restaurant everyday, most people will dine out multiple times in any given week. According to Forbes, Americans on average dine out twice a week just for lunch. With so many restaurants competing for attention, what’s the best way to get customers through your door?

Consumers take many factors into consideration when deciding where to eat. It’s not just about how great the food tastes but how good the service is, how polite the employees are, and how well maintained the facilities are. The truth is, consumers are trusting advertising less and less and turning to reviews to find out what dining at a restaurant is really like. Having customer testimonials will give potential customers assurance that they’ll have a great experience if they try your restaurant.

How can customer testimonials increase your restaurant traffic?

Build Recognition

Customers want to know what to expect when trying a new restaurant. And who better to tell them than a previous customer? The more individuals hear about your restaurant, the more inclined they will be to dine there.

Stand Out Among Competitors

Consumers face so many options when it comes to where to dine. Seriously, search for ‘pizza’ and marvel at the number of options that come up within a 10 mile radius. Customer testimonials can help ensure potential consumers will know who you are and how great your restaurant is.

Grow Your Consumer Base

Keep repeat customers coming back while growing your client base by delivering a great experience. Then, make it easy for customers to share their experience with others and continue to grow.

Get Started Collecting Testimonials

It’s clear that people are now inclined to turn to customer reviews first to decide where to eat. Don’t let a lack of reviews for your restaurant prevent you from standing out. Get started collecting recommendations by making it easy for customers to talk about how great their experience was.

Launch a Business Boosting Testimonial Campaign in 30 Days

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